A word from our founder

Well, a little more than a word, a paragraph actually. When we founded the Cow Repurposing Institute, our mission was clear—to train and utilize a newly found source of labor

But, as we soon found out, cows are inquisitive and very much interested in the more complex systems and problems.

They’re curious in terms of dynamic, unpredictable, multidimensional problems—and what they lack in fine motor skills is made up for in incredible work ethic and social skills.

In essence, cows are interested in and challenged by, a number of multifaceted undertakings—and this line of work is much preferred to chewing grass, day in and day out.

-PAUL, Founder
DON’T ASK US,
ASK OUR ALUMNI
Vanessa
Investment Advisor
Robin
Yoga Instructor
Ashley
Driving Instructor
Courtney
Assistant Swimming Coach
BECAUSE THERE’S NOTHING HUMANS & COWS CAN’T DO TOGETHER
THIS REDEFINES
EVERYTHING
MEAT
THE WAY WE EAT
THE PLANET
STAKES
LUNCH
RELATIONSHIPS

NEW-MEAT™ MADE FROM PLANTS.

PRECISELY THE SAME

ENTIRELY DIFFERENT

At Redefine Meat, we love meat. Really, really love meat.

We believe that the world deserves New-Meat™, plant-based meat, that’s not only good for the environment but is also kind to animals.

Having studied animal meat’s unique components, and perfected cutting-edge technologies, Redefine Meat provides a wide range of high-quality products that are just as delicious as the meat you already know and love.

New-Meat™ delivers an uncompromised and extraordinary culinary experience with its taste, texture, and aroma.

My love is more than skin deep take a look inside at what makes me special...
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Redefine Meat Ltd. products are plant-based, made with non-GMO ingredients and do not contain any animal-based ingredients or by-products.