Redefine Meat
Who are we?

94% of our employees are meat-eaters. They appreciate a delicious cut of meat! Pretty cool for a new-meat company, right?

Our mission is to become the world’s largest meat company. Meat lovers no longer have to compromise.

REDEFINE MEAT™ products are plant-based, made with non-GMO ingredients and do not contain any animal-based ingredients.
OUR PRODUCTS
THE MEAT YOU LOVE, ANY WAY YOU SLICE IT
REDEFINE Premium Burger
Redefine PRO Premium Burger
REDEFINE Lamb Kebab Mix
Redefine PRO Lamb Kebab Mix
REDEFINE Beef Mince
REDEFINE Beef Flank
REDEFINE Merguez
Redefine PRO Sausage
REDEFINE Bratwurst
Redefine PRO Bratwurst
REDEFINE Pulled Pork
REDEFINE Pulled Beef
Redefine PRO Pulled Beef
REDEFINE Pulled Lamb
REDEFINE Burger
REDEFINE Lamb Kofta Mix
Kofta
REDEFINE Premium Burgers
Burger
REDEFINE Bratwurst
Bratwurst
REDEFINE Pulled Beef
Pulled Beef
REDEFINE Beef Mince
Lasagne
REDEFINE Flank Steak
Flank Steak
REDEFINE Beef Mince (6kg)
REDEFINE Breakfast Sausage (5kg)
Redefine Breakfast Sausage
REDEFINE Beef Fillet
Beef-Fillet_frites
REDEFINE Shawarma
Pasta with New-Meat
Our