The Smashburger Era: Why Everyone’s Obsessed
Let’s talk about one of the biggest food trends sizzling on grills, TikTok feeds, and restaurant menus around the world: the smashburger. If you’re not already hooked, let me explain why this crispy, juicy burger deserves all the hype it’s getting.
What is a Smashburger?
A smashburger is a thin patty smashed onto a blazing hot griddle, creating crispy, caramelized edges and a tender, juicy center. Unlike traditional burgers, which are thicker and grilled, smashburgers are all about high heat, quick cooking time, and maximum flavour.
When Did It Get Smushed?
The smashburger first made its mark in the U.S. during the 1990s, when cooks began pressing burger patties directly onto hot griddles. This simple technique created a thin patty with crispy, caramelized edges and a deeply savory flavor, thanks to the Maillard reaction. It didn’t take long for this style to stand out- it’s quick to cook, packed with flavour, and irresistibly crisp around the edges.
While its exact origin is up for debate, the smashburger quickly gained traction across American burger joints before finding its way overseas. In recent years, the trend has exploded in Europe, helped by social media and the growing demand for indulgent, high-quality burgers. Today, smashburgers are featured everywhere from gourmet burger spots to traditional pubs, securing their place in Europe’s evolving burger culture.
Enter: The Redefine Meat Smashburger
Here’s where things get juicy. Our Redefine Premium Burgers work great as smashburgers. Thye hold their shape, lock in moisture, and develop a golden crust that’s rich in umami- a flavour I personally love. In fact, I’d argue that the Redefine burgers caramelize even better than animal-based meat. It’s indulgent, satisfying, and a 100% meatless burger.
Whether you’re exploring a meatless menu idea or just looking for a tasty substitute for animal meat, this is your new go-to.
My Take: How to Build the Perfect Smashburger
As a chef, here’s how I make my ideal meatless smashburger:
- At least two patties, smashed thin
- Melted cheese layered between
- Crispy fried onions and jalapeños for a kick
- Spicy mayo, BBQ, or chipotle sauce
- A soft, toasted bun (or lettuce wrap if you’re keto!)
DIY Smashburger Recipe
You’ll need:
- 1 finely chopped onion, sautéed in 3 tbsp olive oil
- 2 tbsp ketchup or barbecue sauce
- Salt and pepper
Instructions:
- Mix all ingredients together and shape into 4 meatballs.
- Heat a pan or plancha (flat griddle) and add a small amount of oil.
- Flatten each meatball on the pan and cook until browned, flipping once only.
- Stack it up with your favorite toppings and serve hot.
Tip: Use a heavy spatula or burger press for that crispy edge. High heat is key and be quick, they cook fast!
Smashburger: Trend or Staple?
I’ll be honest, I hope they’re here to stay. It’s more than a viral food moment. The smashburger fits today’s eating habits: quick, satisfying, and indulgent. It’s easy to customize and works well in home kitchens and restaurants. And when you make it with Redefine Meat, the smashburger is also part of a more sustainable and meatless grilling future.
Whether you’re a flexitarian, fully plant-based, or just smash-curious, there’s definitely room for this burger on your plate.
